Real World Pricing & Negotiating 
plus Group Website Critiques 
and Extended Q&A 
Randolph Community College Photography Dept. 
Tues. March 19, 2013 
 3-9 PM

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Bill Cramer is founder and CEO of Wonderful Machine, a curated directory of high-quality photographers serving commercial and editorial clients worldwide. He is also an accomplished photographer in his own right, specializing in environmental portraiture for a wide range of corporate, editorial and advertising clients including Forbes, BBDO, Comcast and Accenture. In 2007, seeing an opportunity to build a better mouse trap, Bill created Wonderful Machine as a “source book on steroids.” In addition to providing clients with an eclectic selection of photographers from around the world, Wonderful Machine aggressively promotes those photographers using email campaigns, print mailers, web ads, social media, publicity, phone calls, and portfolio events. Wonderful Machine also offers photographers a host of consulting services including help with estimates, production, web design, photo editing and more. The staff members frequently participate in industry events and contribute a popular monthly column on Pricing & Negotiating for aphotoeditor.com. Wonderful Machine currently works with over 600 photographers in 50 countries.

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RCC Students and Faculty have free admission.